About Us

TradeData started as a Business Unit of Victoria University, Melbourne, Australia in 1994, developing commercial applications for firms using detailed international trade information. In 1997 TradeData opened an office in Jakarta, Indonesia and since then has developed much experience in analysing the Indonesian market. In 2001, TradeData became a private company registered in Victoria, Australia. Although a private company TradeData still maintains close links with Victoria University and works jointly with them on many projects. Jim Lang is the founder and Managing Director of TradeData. Jim is a Senior Economist with more than 35 years’ experience in applied economic/statistical research and the provision of information services to firms, government, industry and economic development agencies. Over the last 20 years Jim has worked with hundreds of firms analysing international competition and identifying potential export opportunities – Jim has extensive work experience in both Indonesia and Australia and has also worked in China, Philippines, Malaysia, Singapore, Thailand, Pakistan and elsewhere. Jim has undertaken numerous projects for a range of development agencies like Asian Development Bank, International Finance Corporation, Swiss Contact, AusAID and others. All of these projects have had an export or agribusiness development as their prime focus. A couple of projects Jim is currently involved in are:

• A project in partnership with the Australia China Business Council analysing potential for developing exports to China from Victorian regional firms – these firms are mostly agribusiness; and
• A project working with Victoria University and Pakistan government officials on enabling policies for income/export development for small scale citrus, mango and dairy farmers.

The principal objective of TradeData is to access the most detailed trade information possible from around the world and to analyse this information to enable clients to make “Better Business Decisions”. Indeed “Better Business Decisions” is the TradeData motto.   The mainstay of the TradeData business is the supply of trade information mostly to manufacturing or similar companies. A typical TradeData file will analyse :

• What is the correct HS Classification code for my product and how has this changed over time;
• Trade volumes, values, prices, growth and decline;
• Major supply countries for imports and major destination countries for exports;
• Market Segments – both price and volume segments;
• Port Details – where these are available; and
• Analysis of Volatility, possible data errors and how to correct them;

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